
SMM - Social Media Marketing
SMM or Social Media Marketing is a form of Digital Marketing which involves use of social media platforms and websites to promote business or services. In this age of Internet, people of all ages and countries use social media platforms for various purposes. So reaching out to these millions and billions of people with your website's products or services is social media marketing. According to the compilation of the most popular social networks worldwide (prepared by Statista), Facebook is ruling supreme. With over 1,870 million active users, it holds an 18% market share, 7% more than its closest competitor WhatsApp which is also owned by Facebook.

